Steps to Choosing Your New Business Name

You have spent a lot of time planning your new business, from the initial idea to a business plan that will wow them down at the bank. But you have yet to come up with a catchy name for your new found business venture.

Choosing a business or brand name is as crucial as finding financing. You will want a name that instills confidence, is descriptive and will be remembered long after the first time your customer hears it.

But how do you go about finding the perfect name? Here are some suggestions to help you name your new business venture.

Decide what you want your customers and vendors to think about when they hear your company's name. Keep that in mind when you chose your new business name.

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Brainstorm a list of names, from the silly to the serious. Depending on the kind of business you are starting, a silly name can be as good as a serious one. But do try to keep your new name short and easy to pronounce.

Ask others what they think of your choices. If you have a business partner, then you and your partner would chosoe the name.

But if you are on your own, then ask family and friends if any of the names sound good. Also ask them if they have a suggestion for the name.

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